Digital Marketing Tips to Help You Stay Sane

Digital marketers, you do everything. You could easily work more than a standard nine to five, and you probably do. But in order to stay sane, productive and healthy, you have to find balance (it is possible!). Here are four daily habits that will help you enjoy your work life more.

Organize Your Day Before it Starts

While this may seem like an obvious start to any day, you might find that you hit the ground running as soon as you step into the office and are left with little time to plan your day. Your boss throws a new project your way, your co-worker gives you a note from a client that just called with an urgent request. Organizing your day goes out the window. Try, instead, to spend ten minutes writing down what you need to do each day before getting to work. Use a notepad, notes on your phone, send yourself an email, whatever works best for you. This way you’ll avoid the ‘Did I get everything I needed to get done?’ 4:00 p.m. panic moment. You’ll also be able to give your boss and co-workers a quick snapshot of your day right away.

If you do have time to fully organize your day in the morning, these tools will help you bring structure to your tasks:

Asana – Asana allows team members to work together fluidly through a calendar view or list view of tasks.

IFTTT – If This Then That ‘Puts the internet to work for you.’ It lets users creates ‘recipes’, for example, “If I post a picture on Instagram, save it to Dropbox.”

Google Drive – Our go-to tool for organizing client information (photos, documents, etc) and housing shared documents.

Know When to Step Away

Your brain needs a break. Some of the most creative moments happen when you’ve allowed your attention to shift to something other than the project at hand. Listen to your favorite song. Go for a walk with a co-worker. Read an article unrelated to what you do. Watch a funny YouTube video. Your new mantra, ‘Know When to step away,’ also applies to your work. Digital marketers are fantastic at going down the rabbit hole. It is, after all, because we care, but dwelling on analytics or trying to understand the intricacies of Facebook’s algorithm can hinder the whole getting work done part of your day. Carve out time for research, but focus on the task at hand. This brings us to the next topic:

Stop Multitasking!

Spoiler alert: Multitasking doesn’t work. Our brains aren’t wired for it. So as much as you might think you’re excelling at taking on multiple tasks at once, it’s very likely that one or two of your tasks are being done poorly. So instead focus, and think deeply, on one task at a time. You’ll find you work more efficiently and make fewer mistakes.

Focus on Sitting Less Throughout the Day

We’re supposed to be mobile creatures. Sitting all day, every day isn’t good for us. It not only affects our posture, but it’s also linked to heart disease, early death and, now, possibly cancer. If that wasn’t enough, it’s been reported that even otherwise active people who spend an excessive amount of time sitting each day are susceptible to the negative effects of a sedentary work day. It’s time to take a stand (literally)! Here are some quick suggestions to help you stand less throughout the day:

  • Set a timer to get up from your seat every half hour (for water, bathroom breaks, a quick chat with a co-worker)
  • Encourage walking meetings to not only boost health, but also encourage creativity
  • Rather than messaging or emailing your co-worker, get up and stop by their desk to chat
  • Consider investing in a standing desk

Learn More About This Topic

Every Thursday at 1:30 p.m. PT we host our Twitter chat, #OrganikChat. The discussion features insight from digital marketing pros, consultants, students and more. One of our recent topics was, “Productivity Tips for Digital Marketing Pros/How to Stay Sane.” We had a very special guest who joined us to co-host. Positive Adventures is a San Diego-based company that specializes in experienced team building, company retreats, and organization development.

Some of our favorite insights they provided included:

Q1) What time of the day is busiest at work for you?

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Q2) Do you rely on any apps or tools to organize your day?

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Q3) What’s your biggest challenge when managing a project?

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Q4) Are you a handwritten notes person or are you ‘all digital all the time’?

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Q5) How do you ensure that you’re taking breaks during the work day?

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Q6) What’s the best way to inspire creativity when you’re feeling uninspired?

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Q7) What’s your favorite way to de-stress after a long day?

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If you found this information helpful, be sure to check out our post “How to Create Clear Goals for Digital Marketing Campaigns.” Organik SEO is passionate about helping businesses grow by tapping into the power of social media and SEO. To discuss how we can help you grow your business, contact us today!