More Than Just a ‘Green’ Business

Would you say your company is green? Does your business practice sustainability? If those trendy phrases really resonate with your organization then it may be time to get recognized and become a certified B Corporation!  Show your clients how great of an impact you make and lead your industry down the ‘better’ path.

B Corporations focus on “using business as a force for good” and are measured on their impact on the environment, workforce and the community. Being a certified B Corp is much more than just saying your company is a green business on your website; B Corps are legally protected and provide proof that your company is socially & environmentally responsible. “B Corp is to business what Fair Trade certification is to coffee…”  Some more benefits include:

  • Networking – the B Hive community is a platform that connects you with passionate & ambitious groups that can provide inspiration and guidance.
  • Benchmarking – by going through the process of becoming certified, you outshine your competitors by being able to show potential clients your commitment to go above and beyond.
  • Attracting Talent – If you become a B Corp, your company is already offering employee benefits and happier working environments which gives you the edge when hiring.
  • Inspiration – your efforts inspire other businesses to improve and together we become not only the best in the world, but do business the best for the world!

We have been a certified B Corp since 2013 and just got recertified (with an improved score!). We made the most improvements in the Environment (green impact), Workers (employee benefits) & Governance (accountability & transparency) sections. We are very proud to be B Corp Certified and are committed to continuously improving our score.

If you’re sold on becoming a B Corp, get started today! Each company must be assessed by the B Lab and register with the state as a Benefit Corporation. Check out this B Corp Handbook intro for some quick insights into the process or visit the B Corporation website.

For ideas on how to maintain and improve your score, stay tuned for our upcoming blog. We look forward to your comments and suggestions!

If you found this information helpful, be sure to check out our post “B Corps: How to Make Your Business Greener.” to learn more. Organik SEO is passionate about helping businesses grow by tapping into the power of social media and SEO. To discuss how we can help you grow your business, contact us today.