YouTube has laid out a “new homepage, Channel design and a fresh coat of digital paint”.

What’s the difference?
A simpler layout with a basic grey background, larger video thumbnails & a more streamlined watch page.

An easier navigation system on the homepage that you can personalize:

• The left-hand sidebar (dark grey) allows you to view your subscribed channels.

• The center content area displays videos in a list.

• The right-hand sidebar displays recommended videos.

New customizable channel templates: “Creator,” “Blogger,” “Network,” or “Everything”.

How this affects businesses: All about the SEO
The new layout encourages YouTube users to connect with other users.
You can connect and share your favorites with your Facebook and Google+ accounts.
The more social engagement there is around your video, the more results you will see in search results.
Optimizing the videos and inviting people to comment, respond, thumbs-up, etc. are great ways to help boost your business’ online presence.