Local Search Optimization FAQ


Frequently Asked Questions regarding Local Search Optimization

My ranking was on the first page but is it not there any more, what happened?

- This can be common depending on the local search competition. This is part of the optimization process and is due to back-link delays and changes in Goggles algorithms. This is done by search engines and directories to prevents spam and there are delays to screen validate information. We do everything to smooth out the process and if rankings are lost we modify and correct elements to get back to the first page.

Can I change the information that appears on my listing?

- Yes, we can make any changes that you would like but please keep in mind that certain changes (such as the Address or Name) can drastically affect the listings status and can potentially reset the listings optimization. Please always feel free to contact us with any questions about changing content and we will inform you if there might be any negative backlash on your current campaigns rankings.

Explanation of industry terms, processes and time-lines:

(Keywords:)

Why does the list of keyword ranking in my report all have locations attached to searches?

- Google recognizes where a person is located from their computers information so if a person is located in the given area (Example being Vista) and they search “Endodontist” the map listing for “Endodontist Vista” (which hypothetically we have ranked you for) will appear even though they only searched “endodontist”.

How many keywords are you attempting to rank my local business listings? Are you going to continue to try and rank for other words in addition to the list that we have already been successful with?

- OrganikSEO does not have a specific number of keyword phrases that we are trying to rank for, we are targeting search terms within your designated target locations. OrganikSEO will never stop trying to increase you keyword phrase list, we will always try to rank for as many phrases as possible and constantly expand your list of rankings to increase your online exposure.

(Ranking Time-line)
How long will it take to rank my listing on the first page?

Many Factors determine the time-line of how long it takes to rank your listing for a certain phrases:

* The competitiveness of the industry
* The location that the search is targeting
* The phrase and subject matter


OrganikSEO’s goal is to rank for as many relevant search phrases as possible and with certain competitive phrase that are saturated with established competitors we may choose to redirect the focus from the original campaign to avoid the risk of focusing to much effort at one time on a desired phrase which would result in losing footing among other rankings.

(Reviews)
What is a review?


- Reviews are first hand client testimonials sharing their experiences they had with your business and services. Having reviews on your listing is beneficial for the optimization process but don’t feel pressure to get reviews immediately. The best reviews are gathered organically through clients.

How do I get reviews?
- Reviews are either posted directly to the Google listing or Google finds and links reviews from local directories such a Yelp.com, Local.com etc. The most secure way to get client reviews is to send them the link to your Google listing and have them click “write a review” under the review category on the listing. The only caveat to this method to writing a review is the writer needs to have a Google account, if they do not have a Google account they can write reviews on local directories such a Yelp.com and the review will eventually link and appear on the Google listing.